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KEEP SKIING
NEW
NORDICA HF
Building on 80 years of innovation, we have redefined the concept of modern ski boots to cater to those who just want to keep skiing. Extremely intuitive, stepping in and out of the new HF boot is as easy as sliding in and out of your favorite slippers. Never before has performance brought so much comfort.
DISCOVER HF

IT'S FAMILY TIME
SEASON 2

#NORDICAFAMILYTIME

From young rippers to parents to grandparents, skiing with your family is undoubtedly special. In five-episodes we capture families from around the world, highlighting the bonds people form while skiing. Follow along all season long!

EPISODE 1:
MOM-CATION

COMING SOON: Dec. 2020

EPISODE 2:
ALL TOGETHER

COMING SOON: Jan. 2021

Watch season 1
NORDICA STORIES
Young Guns
NORDICA STORIES

Young Guns

We’re always used to see just a side of a medal, the brightest one, sometimes so bright that’s even blinding. But the sides are two. In the same way, the leader......

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Where the magic happens
NORDICA STORIES

Where the magic happens

The ski factory in Mittersill, Austria, is responsible for making some of the best-performing - and best-selling - skis of the past decade. Our SKI Test manager journeys deep into the Alps to find...

READ THE STORY
Alex Vinatzer
DOBERMANN CLUB

RACINGINSTINCT

When it’s time to hold nothing back, the Dobermann collection leads the charge. Thanks to their unrivaled power and precision, they inspire confidence and unleash your potential. Don’t just dream of the podium - join the Dobermann family and stand atop it.

JOIN THE DOBERMANNS
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